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RARO

Project Type /

Web design, UI & UX, Art & Creative direction

Date /

2023

Code /

Inhouse developer

My goal was to create a seamless digital experience that captures the essence of Raro's mission: inspiring and providing unique products for exceptional interiors. With a focus on mobile responsiveness, fast loading speed, and intuitive navigation, I ensured a smooth user journey.

In addition to web design, I also had the privilege of crafting the Brand Book for RARO. Within this comprehensive guide, I meticulously curated the brand palette and typography to ensure consistency across various platforms. Furthermore, I developed distinct communication styles tailored for different media channels, aligning each with RARO unique identity and values. Additionally, in art direction for marketing materials, I ensured that each piece resonated authentically with the brand's essence, fostering engagement and connection with its audience.

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